CASE STUDY: How to Break Out of the Regional Box and Attract International Customers

Is the Internet Changing How Specialty Dealerships Compete?Short Answer: Yes 1,000 True Fans Founding Executive Editor of Wired Magazine, Kevin Kelly, is well-known for the principle, “1000 True Fans.”  You can read about it here, or watch a short summary video about … Read More


The Pros Talk About Photographing Cars – Our Favorite Resources Around The Web To Help you Take Better Inventory Pictures

You may not have access to a closed track or have Larry Chen on your staff, but the tips below can help you get the most out of merchandising your inventory online.  Great inventory photography definitely does make all the … Read More


Dealer Showroom: EMG Cars

There’s just something about the southeast and classic cars.  EMG based in Phoenix, AZ takes full advantage of all that the enchanting landscape has to offer.  EMG has a private collection as well as a solid well-curated inventory of cars for sale. … Read More


Dealer Case Study: And a Lesson From USMC Ground Maneuver Warfare

Why the Real Top Gun Instructors are Scarier than the Fictional Versions: Remember in Top Gun when the “best of the best” students were scared of these guys: Well this guy, John Boyd, (pictured below) was a real Top Gun … Read More


Are You Giving Up On Leads Too Easily? Ross Perot Thinks So, But We Can Help.

“Most people give up just when they’re about to achieve success. They quit on the one-yard line. They give up at the last minute of the game, one foot from a winning touchdown.” -H. Ross Perot Fact:  Only 36% of … Read More


What Does a Zen Master and Inventory Cost Tracking Have in Common?

“Spectacular achievements come from unspectacular preparation.”   The Lesson From Masters:  The Power of a Single Penny. The single biggest lesson of masters seems to be that it’s easy to do the right thing now, and it’s also easy not to do … Read More


Dealer Case Study: Dealership with a Highly Custom WordPress Existing Site

One of the latest classic dealerships to be powered by Speed Digital, Symbolic International, is a great example of highly custom work to fit a client’s needs. Symbolic International had already built a powerful online and marketplace presence.  They had an existing … Read More


Dealer Showroom: The Medcalf Collection Vintage Bentley Specialists

There was so much positive feedback for our Showroom of Gallery Aaldering’s impressive European dealership, that we are returning to the other side of the pond for our next Showroom installment. About 40 miles Southwest of London on the road to … Read More


What Do 3-Year-Olds & Your Customers Have in Common?

Not for a second do we think car enthusiasts are whiny toddlers.  On the contrary, car collectors and enthusiasts are usually an exceptionally mature pleasant portion of the population.  It’s one of the things that makes this business so fun … Read More


Use Custom eBay Templates to Stand Out from the Amateur Masses

Establishing trust and credibility is vital, but the importance is multiplied significantly when selling online.  The internet has increased demand for classic cars, but to play in the online game, you must establish yourself as a credible safe place to conduct transactions. … Read More